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Technique 40: Test, change, test, change and test again!

An important aspect of improving your website conversion rate is to continually
keep tweaking and testing your website.

You will need to keep one version as a ˜control™ copy and test new headlines,
different guarantees, even different prices to strike your maximum profit.

Sometimes only the market can really tell you what works and what doesn™t.
Practically all the ˜principles™ of great salescopy came out of marketing tests run
by different companies.

If you continue to listen to your customers you will learn over time what their
wants are and how better to satisfy these wants, thus improving your bottom

© Copyright 2004 . Ewen Chia . A digital publication of http://InstantMarketingSecrets.com
Ewen Chia™s “Website Conversion Secrets: How To Make Your Website Sell Like Crazy!”

Closing Words

Thanks for reading through “Website Conversion Secrets”¦

If you use this guide as a checklist and apply every technique in here, you™ll be
astonished at how your website conversion rate can improve dramatically very

Remember, traffic plays a part but it™s just a small part of the total equation.

Increasing your website conversion rate is more important, and if you understand
this, you can make your website sell like crazy with the techniques revealed here!

As a matter of fact, I twisted the arm of George Katsoudas' from
http://www.frankensteinmarketing.com/ and he agreed to give you a web copy
review of your site (normally $500) for a whopping 40% off. He will make sure
that all the above points are implemented correctly in your site (as well as some
advanced tricks that cannot be disclosed in print).

Just send him an email at this address: review my site ¦ so that he can get back
to you immediately. This offer is only for people like you who have purchased this
ebook. Please, do not forward it to anyone else as others will have to pay $500
for a review and not $297. Thanks for being so understanding. ˜

George has also negotiated something very special for his subscribers and
friends. At the time of this writing, you can get a site review by Jason Anderson
of Achievenetprofits.com (along with a few other goodies) for just¦ $17 (no, this
is not a typo). However, there are only a few review certificates that can be given
for obvious reasons. Here™s your special link:

Hope these are useful and good luck with the conversion rate!

- Ewen Chia

P.S. If you haven™t yet, click here to *customize* this ebook to turn it
into YOUR OWN 24/7 viral money generator instantly!

© Copyright 2004 . Ewen Chia . A digital publication of http://InstantMarketingSecrets.com


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